Home Delivery: A Weapon to Gain Customer Trust Home delivery has become the battleground for a merciless war among physical retailers, each vying with initiatives. While not all are applicable
Pricing Strategies in Supermarkets: Loss Leaders A loss leader is a pricing strategy where a “leader” product is sold at a price lower than its market cost to stimulate other
Mastering indirect costs to correctly set prices What is a cost? To best understand this article, it is important to know the concept of cost object. A cost object is
Anticipating the demand for supermarket products Managing a supermarket’s stock is not an easy task. It is important to be able to predict the demand for products as much as
The Belle France brand, concerned with preserving the environment and everyone’s health, enhances its assortment by developing a range of products from organic farming. This initiative responds to a growing
How do you host a tasting in a supermarket? Organizing a tasting event in a supermarket is an excellent way to promote new products, boost sales, and enhance the shopping
In the universe of a supermarket, every day is a well-orchestrated ballet of logistics and customer service. The article you are about to read takes you deep into the heart
The Francap Group is a major player in the distribution sector in France, while CABF, affiliated with the group, specializes in the export of food products. In this article, we
The Écoprix brand: An economical solution for demanding consumers In a challenging economic context and with the rise of hard discount retailers, it is crucial for supermarkets and stores to
Belle France Delights is a prestigious range of products from our famous Belle France brand. This high-end selection offers superior quality items, ranging from classics to innovations, with recognized labels